December 6, 2013: Sage Appoints David Rumer as Vice President of Market Development in Canada

Sage North America announced that David Rumer will be joining as vice president of market development in Canada. Sage is a leading global provider of accounting, ERP and other business management applications and services for small and medium-sized businesses, with more than 500,000 customers in Canada and 6 million customers worldwide.

In his new role, David is responsible for developing a growth strategy for Sage in the Canadian market. This will include overseeing the development of strategic alliances and growing and strengthening relationships with future and existing channel partners, strategic partners and industry analysts. He will also focus on driving the strategic marketing plans for the existing Sage product portfolio in Canada.

“David brings an extensive background of business development, marketing and strategic alliance experience in the software industry to the Sage Canadian team,” said Nancy Harris, Sage senior vice president and general manager, Canada. “With a proven track record in developing and implementing large-scale marketing programs for global software companies combined with an entrepreneurial spirit, I am confident that David will be instrumental in developing strategic alliances while driving Sage brand awareness with existing and new small and medium-sized customers and partner channels in the Canadian market.”

Prior to joining Sage, David held several business development and marketing leadership roles at Oracle, SAP and TopSystems. He is passionate about the power of positive customer experiences, the application of technology for a competitive advantage and the significant impact that entrepreneurs and small business owners have on the Canadian economy.

“It is a tremendous pleasure to join Sage, which has a rich history of being a valuable supporter to small and medium-sized companies in Canada. Not only was I drawn to the fact that Sage has a portfolio of category leaders with comprehensive roadmaps and are extremely innovative, but the solutions also create greater freedom for businesses to succeed” said Rumer. “Even more impressive is how Sage develops business management solutions with our customers’ experience being of paramount importance. In fact, the primary focus of every employee at Sage is about customer success, and that is a very powerful business model.”

About The Sage Group plc

We provide small and medium-sized organizations with a range of easy-to-use, secure, and efficient business management software and services—from accounting and payroll to enterprise resource planning, customer relationship management, and payments. Our customers receive continuous advice and support through our global network of local experts to help them solve their business problems, giving them the confidence to achieve their business ambitions. Formed in 1981, Sage was floated on the London Stock Exchange in 1989 and entered the FTSE 100 in 1999. Sage has over 6 million customers and more than 12,700 employees in 24 countries covering the UK & Ireland, mainland Europe, North America, South Africa, Australia, Asia, and Brazil. For further information please visit: www.sage.com

For more information about Sage in North America, please visit the company website at NA.Sage.com. Follow Sage North America on Facebook, Facebook.com/Sage, and Twitter, Twitter.com/SageNAmerica.

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